Final Report: 5% more visitors attended Toy & Hobby China and Baby & Stroller China
Toy & Hobby China and Baby & Stroller China achieved another success this year with an expanding scale and growing popularity among exhibitors and buyers. In response to the emerging business opportunities in the promising China market, the fairs expanded 23% in size to 100,000 sqm.
Expanding Toy & Hobby China and Baby & Stroller China open on 8 April to serve the promising Chinese market
As the largest toy production base and the second largest toy consumption country in the world, China plays a decisive role in the global market. Even though Europe and America remain the major toy consumption markets, a number of industry players have already placed more attention and effort in opening up the promising Chinese market. Toy & Hobby China and the concurrent Baby & Stroller China, to be held from 8 – 10 April at the Poly World Trade Center Expo in Guangzhou, serve as the most effective platform for worldwide players to tap into this market.
Toy & Hobby China offers a stepping stone to the country’s expanding licensing market
According to the International Licensing Industry Merchandisers’ Association (LIMA), the global licensing market is a mature and profitable one, with sales of USD 262.9 billion in 2016. Although the US and Canada are still the leaders with 57.9% market share, the Chinese licensing market has been growing significantly with retail sales of related products reaching USD 8.1 billion in 2016.
Growing Toy & Hobby China and Baby & Stroller China fairs ideal platforms for overseas suppliers in April 2018
Following an 11% increase in the number of visitors at the 2017 editions, overseas suppliers will once again be able to benefit from the fast-growing toy and baby product markets in Southern China at the region’s leading industry events: Toy & Hobby China and Baby & Stroller China. With 30 years of history, Toy & Hobby China is regarded as one of the most effective business platforms in the region, and will be held alongside Baby & Stroller China from 8 – 10 April 2018.
Expanded Toy & Hobby China and Baby & Stroller China attracts 11% more visitors
The 2017 editions of Toy & Hobby China and Baby & Stroller China once again proved themselves to be one of the leading trade fairs of their kind in China, with an expanded scale and significant increase in visitors. In response to the positive prospects of the toy and baby product markets in China, the two concurrent fairs expanded their exhibition space by 8% to 81,200 sqm, covering seven halls this year.
Toy & Hobby China and Baby & Stroller China open on 8 April with expanding scale
Amidst a slower overall Chinese economy, the toy and baby products market in the country remains bright, with total sales of toys increasing 8.3% to reach USD 9.44 billion in 2016. With both import and export figures rising constantly in recent years, international and domestic exhibitors at the 2017 edition of Toy & Hobby China and Baby & Stroller China are gearing up to capture these business opportunities.
Toy & Hobby China and Baby & Stroller China return in April following strong showing in 2016
The 2016 editions of Toy & Hobby China and Baby & Stroller China were widely acclaimed as effective business platforms for over 1,000 exhibitors and more than 48,500 visitors from 68 countries and regions. The two concurrent fairs return again this year from 8 – 10 April at the Guangzhou Poly World Trade Center Expo, and Ms Wendy Wen, Senior General Manager of Messe Frankfurt (HK) Ltd explains the organisers are confident of the shows’ continuing success.
Toy & Edu China connects industry players with Chinese market
More and more overseas brands are making an effort to tap into China’s market potential. To support companies to do business more effectively in this market, Toy & Edu China will invite leading industry experts to share insights on capturing the opportunities at the Toy Talks forum. Together with the Licensing Forum and a series of seminars, Toy & Edu China and the concurrent Baby & Stroller China will help participants to develop their business across the country.